Public Relations @ Stanford

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Program at a glance

Program code: 
na
Accreditation: 
Ontario College Diploma
Length of study: 
2 years
Study options: 
Full-time
Campus location: 
Stanford- Scarborough & Mississauga

Canadore College @ Stanford Logo

Train to be a public relations professional and start on the career path to an exciting, high-paying job that lets you use your creativity and communication skills. You will gain skills and experience in writing, editing, project management, concept creation, speaking, presentation, organization and more. PR professionals are required to shape key messaging and communication, positively impact an organization’s reputation and profitability, and build relationships with media representatives.

As a specialist in public relations and communications, you may be working to develop and implement communication and promotion strategies, publicize activities and events, and maintain media relations on behalf of businesses, government bodies and other organizations or individuals.

Curriculum: 

Semester One:

CMM125College Communication I

BUS112Electronic Publishing I

BUS114Communication Law

ACM100Introduction to Marketing

BUS116

Communications Planning I

GENEDGeneral Education Elective - Online

 

Semester Two:

BUS122Electronic Publishing II

BUS124Communications Planning II

BUS126Media Writing

BUS128Video Production

ACM206Business Presentations

GENEDGeneral Education Elective - Online

 

Semester Three:

BUS232Fundraising Fundamentals

BUS234Strategic Communications Planning

BUS235Public Engagement

BUS236Social Media Tools and Techniques

ACM306Principles of Project Management

 GENEDGeneral Education Elective - Online

Semester Four:

BUS242Event Management Planning

BUS244Ethics and Social Responsibility

BUS246Media Relations

ACM310Job Preparation

ACM304Integrated Marketing Communications

BUS250Placement (7 wks)

 

Every attempt is made to ensure the accuracy of information provided on our website. The College reserves the right to modify any course, program, curriculum, fee, timetable, or campus location at any time.

Career opportunities: 
  • Government agencies and ministries
  • Corporations
  • Sports agencies
  • Communications
  • Media agencies
  • Freelance/Contract work
What you will learn: 
  • Media relations
  • Strategic communications planning
  • Social media tools and techniques
  • Integrated marketing  
  • Event management 
  • Media writing
  • Photography
  • Electronic publishing
  • Broadcast production
  • Fundraising fundamentals 
Courses title override: 
What you will learn