Applied Social Media in Business (8 weeks)

8 weeks Course


Students will explore the application of social media in business organizations.  This will include topics such as, corporate branding, fundraising, social media advocacy campaigns, how to realign and utilize traditional approaches to marketing and advertising and branding using social media are all explained.  The best methods for using social media as a learning tool within organizations, as well as collaboration, sharing, and networking are also explored.

You may enroll in a Continuing Education course at Canadore College if you are 19 years of age or older or if you have earned an Ontario Secondary School Diploma/Ontario Secondary School Graduation Diploma or equivalent.

Most college level courses require textbooks; textbooks are not included in the course fees.  It is the student's responsibility to purchase any required textbooks.  Textbooks are available at the Campus Shop for in class, Contact North, and iLearn/D2L courses.  The Campus Shop does not carry most OntarioLearn textbooks.  OntarioLearn textbooks can be purchased at

Learning outcomes represent culminating demonstrations of learning and achievement. In addition, learning outcomes are interrelated and cannot be viewed in isolation of one another. As such, they should be viewed as a comprehensive whole. They describe performances that demonstrate that significant integrated learning by graduates of the program has been achieved.